Do Controversial Ads Like Gillette’s Work? Plus, Netflix Puts Up Big Numbers
David Gil dives deep on controversial ads like Gillette’s and tries to see if they work. Then, he discusses how Netflix now makes up 10% off all TV viewership, and why they never ventured into sports. Also, Amazon & Netflix made big changes to their ad platforms that made them a whole lot better.
Netflix’s Numbers – (2:08)
Amazon’s Powerful New Analytics – (7:15)
LinkedIn’s Big Ads Announcement – (9:27)
Does Controversial Marketing Work? – (13:55)